The hit fragrance line, Sweet Tooth by Sabrina Carpenter, is now shipping directly to consumers across the United Kingdom and the European Union. 

This international direct-to-consumer expansion is powered by Scent Beauty, a fast-growing fragrance and beauty company reimagining how customers discover and receive premium scent experiences around the world. 

Steve Mormoris, CEO of Scent Beauty, commented, 

“We are excited to announce that Sabrina Carpenter’s Sweet Tooth fragrance line now ships directly to customers in the UK and European Union, fulfilled from regional warehouses. We are proud to be a first-mover in this space, bringing Sabrina’s beloved products to customers in the UK and EU, markets that are often underserved when it comes to accessing iconic American brands like Sweet Tooth.”

As part of its global infrastructure strategy, Scent Beauty now fulfills UK and EU orders from warehouses within those respective regions, enabling faster, lower-cost, and more environmentally responsible shipping.

This expansion is just the beginning of a broader global rollout for Scent Beauty, which is building a robust international warehouse network to meet the growing demand for accessible, high-quality fragrance.

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